AORIST PRESENT MVP 'MOST VALUABLE PAINTING' JONAS LUND

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AORIST PRESENT MVP 'MOST VALUABLE PAINTING' JONAS LUND

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Laplandia

Throughout the month of December, W1 Curates are sprinkling some festive magic over Oxford Street in the form of a free-to-visit immersive experience.

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Vollut’s “Safe Distance” Exhibition is a magic Journey into Immersive Digital Art

London’s art scene is set ablaze with the debut solo exhibition of digital artist Vollut at W1Curates. Titled “Safe Distance,” this groundbreaking exhibition not only marks Vollut’s solo debut but also redefines the boundaries of immersive digital art experiences.

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LSOS: DJs Seth Troxler and Phil Moffa have given Oxford street a comic inspired AR twist.

The Oxford Street gallery W1 Curates has teamed up with Lost Souls of Saturn – a multidisciplinary live project and collaboration between Seth Troxler and Phil Moffa, two in-demand DJs and producers, well-known on the electronic music circuit

Thursday’s best photos

The digital artist Frederic Duquette, known professionally as Fvckrender, attends the launch of his video exhibition Catch the Light.

Lund explores how systems of value play out in the context of art-making and art valuation in MVP (Most Valuable Painting).

This online participatory project consists of 512 individual digital paintings that will change and evolve, optimising themselves to become more desirable based on audience engagement data and sales.

Each MVP’s aesthetic outcome is determined by a fitness algorithm that tracks a range of factors, including each individual MVP’s performance in terms of likability and attention-grabbing potential, and considerations such as likes, clicks, and user engagement.

The project culminates with the Most Valuable Painting, which is ultimately influenced by the sales of the previous 511 MVPs; the last painting sold holds all the aesthetic value determined by viewer and collector preference.

Lund’s project alludes to the consequence of quantifying value and how the art world and our new digital ecosystem create a unified sense of value when, in actuality, the value of an artwork is a complex interrelation of ever-changing factors alongside the subjective aesthetic tastes of the viewer.

Participate in creating the Most Valuable Painting at https://mvp.art